8 Popular CBD Products to Include in your CBD Brand Lineup

Private Label Cannabidiol CBD Oil Manufacturer > Blog > CBD Capsules > 8 Popular CBD Products to Include in your CBD Brand Lineup

Ready to get in on the action happening in the booming cannabidiol or CBD industry? It’s an exciting new vertical with massive growth potential that, in the grand scheme of things, is just getting started. In the last few years alone, CBD oil has gone from being just a niche alternative therapy commodity to a multi-million dollar market. The astounding growth it’s already experienced in just a short amount of time, with $230 million put into hemp firms in just the first five months of 2019, has led to predictions of the industry reaching $20 billion by 2024. 

Its versatility in the form of CBD oil and CBD Isolate has given it the ability to be made into an endless list of product types spanning a wide array of different sectors, including beauty, wellness, fitness, and even pet care. If you’re looking to start your own CBD product line but are wondering what types of products you should carry, here are some of the most sought-after and popular items consumers are currently looking for, as well as items that are not so hard to find private label manufacturers for. 

CBD Hemp Oil/ Tinctures 

Before you get into anything extra, carrying just CBD Hemp oil drops are a staple product that many consumers are actively on the market searching for right now. Consumers are reading about the benefits of CBD oil, with more and more people learning about it every day. Carrying a high-potency, pharmaceutical-grade CBD oil selection is a great way to provide potential customers with what they’re looking for in a no-frills way;  It allows the consumer to get what they want and use it in whatever way suits them best, meaning they can add it to their coffee, smoothies, ice cream, or whatever else they prefer. The oil is also a highly coveted form of CBD since it provides fast-acting, sublingual delivery. CBD oil tinctures can be sold in a variety of flavors as well, such as peppermint or orange to offer consumers the choice of a nice smelling and tasting option. Typically, CBD tinctures are sold in a few different amounts, such as bottles of 100 mg, 250 mg, 500 mg and so on. Your customers will appreciate the variety and ability to customize its use to their specific needs. 

CBD Capsules

Another hot item is the CBD Capsule. A capsule with 99% pure cannabidiol in crystalline form is the most potent form of CBD available on the market now. Customers are definitely looking for potency when it comes to CBD products, especially as they sift through the forest of CBD brands, the ambiguous ingredients lists and the origins of the products that are available. Many are working to identify the right amounts of CBD for them to understand what is effective for whatever issues they are trying to treat. A capsule provides a convenient way to ingest a highly controlled dosage, allowing consumers to utilize precision and monitor their intakes. A reasonable amount of capsules to sell in a bottle are about 30 capsules, offering a variety of dosages such as 10 mg, 25 mg, and 50 mg. 

CBD Creams and Analgesics for Fitness 

One quickly growing sector for CBD is the fitness sector. Joint and muscle pains are a common side effect of working out. Active people with a consistent fitness routine tend to look for ways to help ease the aches and pains that come with strenuous exercise; not only for relief’s sake but also to help them perform better and reach their fitness results faster. One of CBD’s most coveted effects is its potential to regulate and reduce chronic pain. It has been linked to helping those with arthritis and chronic pains in the body. Carrying CBD therapy creams and gels as analgesics will very likely attract the fitness demographic. CBD Freeze Creams are available with soothing menthols and Cryotherapy or cold therapy properties that allow for quick rapid penetration and relief for sore muscles, arthritis, back pain and strain from an intense workout.  CBD Roll-on gels are also highly effective at soothing minor aches and relieving join pain. Both are convenient products for active people to take with them to the gym and/or have in their backpacks or purses. 

Anti-Aging Cream 

The CBD market meeting the beauty and cosmetics market is like Godzilla meeting King-Kong; the anti-aging industry in the US alone is currently estimated to grow to $271.0 billion by 2024. Combine that with the explosion of the CBD market and its impressive projections and you have astronomical growth potential. The search for the perfect anti-aging elixir is as old as Ponce de Leon searching for the fountain of youth – and the search hasn’t ended since. CBD’s antioxidant properties have the potential to help reduce visible signs of skin aging by counteracting free radical damage and diminishing issues like skin dullness and wrinkles. Add a CBD Anti-Aging Cream to your inventory that is blended with other powerful ingredients like Jojoba oil, and apple stem cells which help promote vitality and longevity in the skin’s stem cells. Cosmetics and beauty consumers are always looking for the latest trends in anti-aging, so CBD for anti-aging is a hot item that will very likely fly out of our stock if you add it to your lineup. 


Other heavy hitters in the beauty and wellness sector are moisturizers. They keep skin hydrated which is an important part of a healthy facial skincare routine. The current trend is for moisturizers to have fewer chemicals and more naturally derived ingredients – which is an opportunity for hemp-derived CBD to be included. Again, the anti-oxidant properties of CBD add that extra value to the moisturizers, helping not only hydrate skin but also helping it look and feel healthier and younger. The presence of CBD also has the potential to help calm irritated skin thanks to its anti-inflammatory properties. 

CBD Gummies and Chocolates

Another hot CBD item consumers are going crazy over are CBD infused candies like gummies and chocolates. Who doesn’t love a little sweet snack, CBD or no CBD? The addition of the therapeutic hemp extract is just an added plus. Gummies are a popular way of ingesting supplements and vitamins and the same applies to CBD dosages. It makes it easy and enjoyable to ingest a precise amount of CBD and keep track of its effects over time, allowing consumers to increase until they find just the right amount for them. 

CBD Pet Treats 

Pet owners have not been left behind in the CBD wave – they want to give their furry family members all the same benefits humans are privy to with cannabidiol. Since canines possess the same naturally-occurring endocannabinoid systems as humans, this means the CBD behaves in much the same way for them. Pet owners are actively on the market looking for pet-friendly products that contain safe levels of CBD, taking care that the products do not contain any THC, since that would actually be toxic for them. So far, while there’s nothing official, there’s a lot of anecdotal evidence out there from dog owners pointing to pain relief abilities in the CBD, most prominently with neuropathic pain and with seizures, as well as calming effects for their pets when they are in anxiety-provoking situations. Some pet owners have been opting to use CBD oil with low dosages and adding the oils to dog food. Offering convenient, chewable pet treats with CBD is a great product to offer pet owners looking to add CBD to their pet’s pain management and overall wellness regimen. 

CBD Vape Oil 

Last but not least is vape oil. The vape community has been steadily growing and has now become virtually mainstream. Vaping CBD oil offers a flavorful, enjoyable form of intake via vaporized CBD oil in a vaping pen. It is one of the quickest ways to feel CBD’s effects – something people suffering from anxiety can seriously benefit from. Being able to provide consumers with this much needed and highly sought after product is a serious plus and a great way to get CBD consumers to choose your brand.