If you’ve been living anywhere other than under a rock in the past year or so, you have most likely noticed a trending buzzword in a variety of sectors, from the financial sector to the eCommerce sector to alternative medicine and more; that trending buzz word is CBD. CBD or cannabidiol, a cannabinoid extracted from the cannabis/hemp plant, is a hot commodity, currently being used for therapeutic purposes and health reasons. The fact that it packs so much health and therapy benefits minus the controversial ‘getting you high’ part is why it’s so enticing to consumers. While it was gaining popularity all over the world, the U.S. wasn’t too far behind. And now that hemp and its derivatives have been legalized on a federal level, the floodgates have opened and the market is not just saturated – it’s absolutely drenched with everything from CBD Coffee to CBD dog treats, CBD kombucha and so much more. One of the stands out segments, however, is CBD skincare – with private label CBD skincare products at the forefront.
CBD skincare and anti-aging products are in high demand because of all of the benefits associated with the ingredient. Its anti-inflammatory properties, ability to soothe and hydrate skin without causing excess oil production, along with some other superpowers, make it an exciting addition to the world of skincare. According to Forbes, skincare is the largest segment in the beauty industry. This segment alone is expected to reach a worth of $863 billion by 2024. CBD is a market segment projected to reach a value of $16 billion by 2025, with other reports predicting much higher than that – around $20 billion. These two revenue giants put together? You’re looking at potentially astronomical market value within the next 5-10 years.
If you’re looking to add a CBD skincare line to your brand or launch an entire brand centered around this, you don’t have to worry about learning how to be a chemist or manufacturer. Part of the growth of the CBD skincare market is the ability for entrepreneurs to private label CBD skincare products from experienced manufacturers who can focus their energy and resources on creating quality products. This frees businesses up to work on their branding to market high-quality products properly. Also, CBD’s conductor – oil – makes it a versatile ingredient that can be added to just about anything and combined with just about anything.
Here are some of the most popular CBD skincare products on the market right now:
Currently, some major retailers, both traditional and new brands that specialize in CBD skincare, are offering an array of CBD anti-aging creams that are selling fast while demand only continues to grow. Some of these products include anti-aging creams and eye serums that contain CBD. Studies have found evidence supporting the theory that CBD has a regenerative effect on cells, a powerful ability that can help rejuvenate an aging face. Also, CBD contains antioxidants, a key ingredient that helps fight damaging free radicals. CBD’s anti-inflammatory powers helps fight under eye puffiness, making it a perfect addition to under-eye serums. Since stress and lack of sleep are also part of what causes visible signs of aging such as lost skin elasticity and the development of fine lines and wrinkles, CBD is a big help since it fights anxiety, stress, and insomnia.
One of the major findings from CBD studies is that Cannabidiol interacts with the endocannabinoid system in a way that helps regulate and reduce inflammation in the body – that includes skin. This has a calming and soothing effect on irritated skin; this is why CBD may also help fight skin conditions like psoriasis. An added plus is that the soothing and calming effect goes more than skin deep and can help soothe and calm the muscles and joints underneath. Since this is an application that can help people all day long, some of the most popular soothing CBD skincare products is CBD soothing serum roller balls that provide easy, on-the-go application.
This one is a little left field, even for people who are highly familiarized with the wide range of CBD products. You may ask yourself what does CBD have to offer eyelashes? Well, for starters, the fact that the CBD will be integrated into the mascara formula via oil is already a win; the industry standard is currently beeswax, which is a no-go for any consumer who cares to purchase vegan makeup products. The beeswax is used to adhere the mascara fiber to the lashes, but when oil is used instead, it results in smoother, creamier formulas that help keep lashes volumized without clumping. Clumping is one of the biggest reasons women will stop buying a specific mascara brand, so if you can provide an option that doesn’t do this, you’re already setting yourself apart. But the main reason CBD is an exciting ingredient to add to mascara is its potential to help lashes grow. The claims are that the CBD’s fatty acids help increase blood circulation to the eyelash roots, promoting faster and fuller growth. Whie clinical trials are still needed to prove this, many skeptics have been turned believers once they tried it. This has been enough to drive some serious search traffic to CBD Mascara.
All the hydrating, moisturizing, soothing and regenerative properties we’ve mentioned up until now are the reasons why CBD is also a popular new addition to lip balms. Many people suffer from dry, flaky, chapped lips and this powerful ingredient is just the thing to help. The extra plus is that CBD plays nice with a ton of other naturally derived moisturizers and nourishing ingredients like jojoba oil, shea butter, lavender, rosehips and other extracts.
As mentioned before, CBD combats inflammation, which is a part of what makes acne occur. It also fights one of its main contributing factors – excess oil production. These two reasons are why CBD is being added to so many new acne treatments and symptom relievers.